Archive for the 'Keynote' Category

The future of mobile at Mobile 2.0 Europe

The Mobile 2.0 Europe – openIDEAS 2011 Conference in Barcelona started with a keynote and a panel about the future for mobile technology and industry. Development and innovation, the role for developers, Internet of things, software and hardware and the relation between mobility and humans were part of the subjects.

Carlos Domingo, Telefonica R+D CEO, started with a keynote followed by the panel formed by Domingo himself plus Peter Vesterbacka, Angry Birds Mighty Eagle, Jaques van Niekerk, MIH CTO, Simon Best, Orange Group Senior Director moderated by Martin Duval, Bluenove Founder and CEO. Both keynote and panel had the intention of analysing the future mobile scenarios.

Nowadays smartphones mean an example of how our devices and objects will be connected in the near future, users will be sending and receiving a huge amount of thata that will have a strong impact in the way we live, and all this thanks to mobile.

To analyse the reason why mobile Internet has such a great impact on us, its important to understand the fact that users are humans and humans like to move. Users have been static since computers arrived to their lives only because technology wouldn’t allow them to move.

Carlos Domingo quoted Matt Galligan: “The future of mobile is the future of everything”.

In the next 10 years there will be 50 billion objects connected to Internet, mobile data will grow 50 times, smart cities will be possible due to the big amount of organized information and the content distribution model, including apps, will give a bigger share to creators (and developers) because the channels for digital distribution will be strong enough that traditional channels wont be necessary.

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Mobile 2.0 Europe – openIDEAS – Final Program!

We are proud to present the final program of the 2011 edition of Mobile 2.0 Europe – openIDEAS Barcelona, on June 16 & 17, 2011, a two-day conference for visionaries and builders exploring the Future of Mobile Development and Innovation of an ever-changing Mobile Ecosystem. The event is taking place at the spectacular “Diagonal 00″ – the new Telefonica R&D Catalunya Headquarters.

The first day of Mobile 2.0 Europe – openIdeas 2011 will be devoted to the talks of distinguished members of the mobile industry who will analyze the present and future of the innovation in technology and the mobile market in keynotes, panels and startup pitches.

Download the Program (PDF 376 KB)

Some of the speaker highlights include:

Peter Vesterbacka, “Mighty Eagle” of Angry Birds.
Carlos Domingo, CEO Telefónica I+D.
Di-Ann Eisnor, VP Platform and Partnerships, Waze.
Jyri Engeström, Founder and CEO of Ditto.
Usman Haque, Director Haque Design + Research Ltd, Founder and CEO of Pachube.com.
Fadi Bishara, Founder of Blackbox / Founder & CEO at techVenture, Inc.
Colin McElwee, Managing Director and Co-Founder of Worldreader.org.
Talmon Marco, CEO and Founder Viber.
Assaf Biderman, Associate Director of the SENSEable City Laboratory at MIT.
Petra Söderling, Founder and Chairman of the Board, Mobile Brain Bank.
Boris Veldhuijzen van Zanten, Serial Internet Entrepreneur, Founder TwitterCounter.com and The Next Web. Jacques van Niekerk, CTO MIH Internet Group, and CEO at MIH SWAT – both divisions of the Naspers group.

And many more C-level participations from industry experts on the mobile app economy by companies such as Vision Mobile, Bluenove, FjordDistimo, Scoreloop, Future Platforms, Robot Media, Gbanga, Siine, Seesmic, SoundCloud, Tingle, uxebu, yuilop, Mobialia, skobbler, and many more…

Check the speakers’ page for complete speaker list, bio’s and latest confirmation updates.

We’re closing the first day with an edition of AppCicus, the competition and showcase that travels through more than 50 cities around the world in order to promote and reward the best apps. The selected apps that will present at the event will be announced on our blog soon, so stay tuned.

The second day is a developer day including four simultaneous workshop tracks (each for 50 persons) with – amongst others – sesssions from Intel, BlackBerry, BlueVia and a full day business track to learn all about how to make money with apps.

Mobile 2.0 Europe – openIDEAS is supported by BlackBerry, BlueVia, Intel and Nuance.

About Mobile 2.0 Europe

Mobile 2.0 is an initiative to bring the entrepreneurs of the mobile industry together. A place where top leaders, industry experts, startups, developers and companies share their points of view about the present and the future of Innovation and Development in an ever changing mobile ecosystem. The first Mobile 2.0 Conference was held in the year 2006 in the City of San Francisco. Mobile 2.0 Europe is presented by dotopen and the Mobile 2.0 Advisory Board. To read more about Mobile 2.0 Europe, please visit the about page.

About AppCircus

AppCicus is a unique global travelling showcase of the most creative and innovative apps presented by their creators during some of the most influential international events in mobile/web. AppCircus is open to developers, startups and any other organization and offers each participant a chance to get a nomination to the Mobile Premier Awards. AppCircus is powered by dotopen.

 

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Mobile, Multiplatform and Trans Media: Designing for the Connected World

Day one of Mobile 2.0 Europe – openIDEAS Conference includes presentations by industry experts from innovative companies working in the mobile area. One of these companies is FJORD. FJORD has been pioneering the art and science of digital service design since they  started out nearly ten years ago.

Fjord has a track record of analysing in depth the long-term underlying patterns of innovation and change in digital technology. That’s how they help clients to build real innovation into their interfaces and products. FJORD understands ‘new mobility’ – it’s beyond the mobile phone but about today’s mobile lifestyle.

Andy Goodman, Managing Director at FJORD will do a talk on Media consumption in a Mobile and Multi-device world, including some of the Key mobile consumption drivers:

  • - Snacking – time filling and boredom killing
  • - Location and context awareness – we know where you are and what you are doing
  • - Bodies in Motion – the faster we move the less we can interact
  • - Identity and presence – you are your SIM
  • - Device Limitations – degrade services gracefully
  • - Content services are moving towards a device agnostic paradigm, so your content travels with you effortlessly.
  • - Understanding the purpose of each device in a multi-screen world is the key to delivering great experiences.

About Andy Goodman, Managing Director at Fjord.

Andy is a pragmatic creative, shaping his work around a deep understanding of people, technology and markets. He’s been a digital native since 1994 when he was hired to write a documentary called “Secrets of the Internet”. After a few years playing around in the Games and Interactive TV industries he fell in love with mobile, and now runs the Madrid studio of Fjord, a leading Service Design agency. Here he helps some of the worlds biggest brands transform their businesses through user-centered thinking.

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Augmented Reality and Cultural Heritage at Mobile 2.0 Europe

Day one of Mobile 2.0 Europe – openIDEAS Conference will be dedicated to analyze the present and future of innovation in Mobile technologies.

Professors Gladys Chacartegui and Luis Villarejo, IT Project Managers, Community Initiatives at the Office of Learning Technologies (Universitat Oberta de Catalunya, will talk to the audience about their Augmented Reality and Cultural Heritage studies.

Augmented Reality and Cultural Heritage studies, a pilot project at Universitat Oberta de Catalunya.

The Office of Learning Technologies (LT) and the Laboratori del Nou Turisme (LNT) have started a new project based on the implementation of AR tools to help interpreting landscape. The purpose of this project is to make students able to provide landscape units with several types of contents. This objective will be achieved through the structuring of landscape data, which will enable the creation of data layers for AR browsers. These browsers will provide on-site landscape information through the mobile. The type of information that can be incorporated into the layers of data can be text, audio, video or web content. The main teaching objective is to introduce students to the possibilities of using augmented reality technologies applied to mobile telephony. The students of the Cultural Heritage subject will carry out a project through teamwork and a collaborative environment. This project is based on the creation of a landscape interpretation product for potential visitors who lack information on the landscape they are seeing. Students will design a project where landscape interpretation elements will be incorporated in an accurate way. These elements will allow describing the landscape beyond the simple visual contemplation. It will be possible to “read it” from a touristic point of view and provide additional information linked to the destination where visitors are.

IUOC: Enhanced Mobile Learning at the UOC is an initiative of the Universitat Oberta de Catalunya (UOC) that aims to take the UOC’s virtual campus, My UOC, to new, more current, interactive and portable scenarios, such as the iPad. In order to address students needs, the UOC, in collaboration with mobile phone operator Orange, developed a native application for the iPad from a user-centred perspective, guaranteeing a minimum learning curve for the application as it is intuitive and easy to use for both students and lecturers. Moreover, the learning application has been integrated into a pilot programme in which iPads with 3G connections are provided to 45 students and a number of lecturers for accessing, via the native application, the virtual campus and the UOC’s educational materials (adapted for the iPad) for a semester.

Students participating in iUOC have the ability to check their mail, diary, educational materials, classrooms and other students’ opinion literally in their hands. They, therefore, enjoy a high degree of accessibility and total autonomy in managing their time. This study will assess the importance of accessibility and autonomy with respect to an increase in learning productivity and efficiency. Giving students the option of deciding when and where to study inherently entails a reduction in transport costs, as students do not have to invest any money or time in travelling. In fact, one of the objectives of the iUOC project was to research how students can devote their time to learning while commuting, among other situations, the results of this research being applied to the design of the iUOC adaptations for the iPad and the portable Web.

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